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Essay on mass communication
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Essay on mass communication


Date:23.09.2017, 06:47 Thus, mass communication has important role to play in enlightening the masses to raise the standards of their living and improve quality life. Communication with rural people is difficult and challenging, as many of them live in inaccessible and isolated villages. Procedural Justice - Procedural justice describes approaches that define justice not by a fair outcome but by a fair process. Distributive Justice - When people believe that their situation is not equal to that of other people like them, they feel a sense of injustice. Thus, mass communication plays an important role in the transmission of attitudes, perceptions and beliefs. Mass media like television and radio are influential force when the same ideas, people, or behaviours, occur consistently from program to program and presented in a stereotype manner. As people of the country modernize and become more literate, individualistic and cosmopolitan, the use of mass communication channels becomes more and more important as there are many areas of common concern and interest to people about which people want to know.
Essay on mass communication


Essay on mass communication Essay on mass communication


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